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Opening for Digital Marketing Specialist


Digital Marketing Specialist

Nationwide , Nigeria

Description

  • -o Manage social media marketing campaigns and day-to-day activities including: o Develop relevant content topics to reach the company’s target customers
  • - o Create, curate, and manage all published content (images, video and written)
  • - o Monitor, listen and respond to users in a “Social” way while cultivating leads and sales
  • - o Conduct online advocacy and open a stream for cross-promotions
  • - o Develop and expand community and/or influencer outreach efforts
  • - o Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, Blog, etc
  • -)
  • - o Design, create and manage promotions and Social ad campaigns
  • - o Manage efforts in building online reviews and reputation
  • - Monitor online reviews and respond to each review
  • - o Analyze key metrics and tweak strategy as needed
  • - o Compile reports for management showing results (ROI)
  • - o Become an advocate for the company in social media spaces, engaging in dialogues and answering questions where appropriate
  • - o Demonstrate ability to map out a comprehensive marketing plan
  • - Drive strategies that are proven by testing and metrics
  • - Develop organizational elements in order to implement a proactive process for capturing happy, loyal customer online reviews
  • - o Monitor trends in social media tools, applications, channels, design and strategy
  • - o Implement ongoing education to remain highly effective
  • - o Identify threats and opportunities in user-generated content surrounding the company
  • - Report notable threats to appropriate management
  • - o Analyze campaigns and translate qualitative data into recommendations and plans for revising social media, content marketing, SEO and social advertising campaigns
  • - o Monitor effective benchmarks (Best Practices) for measuring the impact of social media campaigns
  • - Analyze, review, and report on effectiveness of campaigns in an effort to maximize results

4 years ago

Job Requirement

we are looking for a candidate who fulfill these requirements

  • - Relevant education degree  2+ years’ experience in digital marketing space  Demonstrates creativity and documented immersion in social media
  • - (Give links to profiles as examples)
  • -  Proficient in content marketing theory and application
  • -  Experience sourcing and managing content development and publishing
  • -  Exhibits the ability to jump from the creative side of marketing to analytical side, able to demonstrate why their ideas are analytically sound
  • -  Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, YouTube, Pinterest etc
  • -) and how each platform can be deployed in different scenarios
  • -  Enjoys a working knowledge of the blogging ecosystem relevant to the company’s field
  • -  Displays ability to effectively communicate information and ideas in written and video format
  • -  Experience building and maintaining sales relationships, online and off
  • -  Practices superior time management
  • -  Is a team player with the confidence to take the lead and guide other employees when necessary
  • - (ie: content development, creation and editing of content, and online reputation management)
  • -  Makes evident good technical understanding and can pick up new tools quickly
  • -  Maintains a working knowledge of principles of SEO including keyword research and Google Analytics
  • - Highly knowledgeable in the principles of “Search and Social
  • -”  Demonstrates winning Social Customer Service techniques such as empathy, patience, advocacy and conflict resolution
  • -  Possesses great ability to identify potential negative or crisis situation and apply conflict resolution principles to mitigate issues
  • BSC


Perks

Pension HMO 13th Month

Full Time

Relevant Jobs
  • Industry: Consulting
  • CATEGORY: Marketing & Advertising
  • Location: Nationwide , Nigeria
  • Start Date: 2020-12-07 03:12:53